In recent times the property/housing market has been very buoyant.  This has attracted many new entrants in to the market including estate agents, property management/letting agents, property developers, removals and storage companies.  There has also been an increase in service providers e.g. mortgage advisors, builders, interior designers and decorators.

Although the market has been booming, it is facing many problems.

Many of these businesses continue to suffer from a poor public image because of consumers' perceptions of the quality of the service they provide and whether or not it represents good value for money.

With new entrants in to the market, the businesses are under constant pressure to become more competitive.  In many cases they have to reduce the fees to remain competitive, and this has led to lower profit margins.

As more and more members of the general public are using the Internet as a source of information and for finding the most competitive deal, there is growing pressure on the businesses to take advantage of the Internet themselves.

Small businesses that operate in this market are constantly seeking out for ways to promote their business services/products effectively and efficiently over the Internet.

Property/Housing Market – Businesses

• Estate Agents

• Letting Agents

• Property Development

• Office & Household Removals

• Business & Private Storage Services

• Mortgage Advisors

• Solicitors

• Surveyors

• Architects

• Interior Designers

• Decorators

• Building Services

• Household Products